Notes

Just waiting for the train
📸 Sony A7C2 & 35mm 1.8
📆 Nov 2023
📍 Magic Kingdom
Notes
Just waiting for the train
📸 Sony A7C2 & 35mm 1.8
📆 Nov 2023
📍 Magic Kingdom
Posts
I’m excited to announce something new…I’ve started a new podcast called “Worklog”! It’s where I share my journey of building Sofa into a successful indie app business—covering lessons, challenges, and insights along the way. This is basically the stuff I make for YouTube, but in
In this conversation, Shawn Hickman discusses the often-overlooked aspect of app development: the removal of features. He emphasizes that sometimes it's more beneficial to remove features rather than continuously add new ones. Through personal experiences and examples, he outlines the reasons for feature removal, including when features aren&
Notes
The Skyliner zipping by from the Hollywood Studios bus stop
📸 Sony A7C2 & 35mm 1.8
📆 Nov 2023
📍 Hollywood Studios
Notes
Sometimes you need a quiet place to sit and recharge.
📸 Sony A7C2 & 35mm 1.8
📆 Nov 2023
📍 Epcot
Notes
It's not an eagle, but it’s all I got. Go birds! 🦅
📸 Sony A7C2 & 35mm 1.8
📆 Nov 2023
📍 Epcot
In this video, I’m sharing why I don’t offer a free trial for my app, Sofa. When I first launched the Super Sofa subscription, I struggled with decisions around pricing and whether or not to offer a free trial. Most advice said, “You should offer a free trial
Notes
In this video, I share my experience using the Leica Q2 over the past few months and try to decide whether I should keep it or sell it. The Leica Q2 is an incredible camera with a lens that produces stunning images, but it’s not without its quirks. I’ve used it for travel, family events, everyday carry, and more—so I’ve developed some strong opinions about its pros and cons. If you’re considering the Q2 or are curious about what makes this camera special (and frustrating), this video is for you.
Sofa
In this video, I dive into the realities of building an app: why starting is the easy (and fun) part, and why the real challenge lies in growing and maintaining it over time. I’ll talk about the excitement of launching a new project, the hurdles you’ll face when
In this video, I share the lessons I’ve learned after investing $30,000 into marketing my app over the past three years. For an indie app developer, it’s a significant amount, and I dive into why I chose to spend it, where it went, and what came out
YouTube
In this video, I answer a great question I got on YouTube: How did you approach marketing in the beginning of making an app? I’ll share what I did when starting out, how my approach evolved over time, and what I’d do differently if I could go back.
When starting out as an indie app developer, should you make one app or multiple apps? While there are many way to answer that question, I think focusing on one app is a better approach when starting out. Listen in your favorite podcast player * Sofa (Coming soon) * Apple Podcasts * Spotify